Tendrel
UI/UX overhaul and website development.
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PROJECT
Tendrel
TIMELINE
August 2020 - March 2021
PROJECT SETTING
Collaborative – Working Within a Team
TYPE OF WORK
UI/UX Design, Website Development
END PRODUCT
Fully responsive website – Web, Tablet, and mobile
Notes + Updates
Tendrel was recently acquired by Catalyst2023, so my original contributions have been altered to fit their brand.
Tendrel is a forum-based membership organization for social changemakers and founders of nonprofits to connect with one another and collaboratively problem-solve and support oneanother
Working as the lead designer and developer for Tendrel, it was my job to take their current site and revamp it from a user experience perspective. We wanted to convey information about Tednrel clearly and in a compellling manner in a mix of both pre-existing branding and digital innovation to drive membership applications.
Working with Tendrel’s Creative Director, we landed on a User Interface (UI) that creates a meaningful and frictionless User Experience (UX) through interactivity and simplicity. This resulted in an overwhelming uptick in applications – the newly launched website attracted membership applications for Tendrel from 19 different countries in 6 different continents.
